Head of Planning

Key Responsibilities

• Own and evolve the structure, systems, and workflows of AI Digital’s planning department, scaling from 40 to 75+ team members by end of year
• Lead and mentor a team of Group Heads (direct reports), who each oversee planning pods focused on agency and brand clients
• Ensure operational excellence through clear standard operation procedures (SOPs), automation implementation, and planning process optimization
• Develop and execute onboarding, hiring, and training programs to maintain planning quality and consistency as the team scales
• Collaborate with internal stakeholders (Growth, Strategy, Client Success) to ensure planning outputs meet evolving client needs
• Serve as a process builder and knowledge unifier—aligning teams around shared methodologies, tool usage, best practices, and platform knowledge
• Lead automation and systemization efforts to reduce turnaround time and increase planner productivity
• Identify knowledge gaps and continuously improve team fitness
• Support strategic thinking within planning pods and ensure strong business rationale behind each media recommendation
• Be client-facing when needed—internally with cross-functional teams, and externally to support planning rationale or key pitch moments
• Promote a culture of calm under pressure, continuous learning, accountability, and operational discipline

Required Qualifications

• 10–15 years of experience in digital media planning, with 5+ years in a senior management role
• Proven experience managing and scaling teams of 25+ people, ideally up to 50+ in a multi-pod or multi-client structure
• Strong background in programmatic media with fluency in tools such as DV360, The Trade Desk, and familiarity with DSP/SSP ecosystem
• Experience building onboarding programs, defining operational processes, and supporting automation initiatives
• Strong communication, conflict resolution, and coaching skills in fluent English (C2 level) 
• Ability to collaborate with internal teams (Growth, Strategy, Product, Client Service) and advocate for planning excellence
• Comfort operating in a fast-paced, remote-first environment with international stakeholders

Nice-to-haves

• Experience building automated planning tools or scaling AI/ML-supported planning processes
• Familiarity with retail media, CTV, or multi-channel planning dynamics, especially for US market
• Experience supporting the productization of services or internal process documentation at scale
• Background in agency leadership roles that combined both strategic and operational mandates

• USD-based salary that values your expertise.
• Work from anywhere – fully remote and flexible hours to suit your lifestyle.
• 31 days of paid time off – 21 days of annual leave + 10 days sick leave, because balance matters.
• Growth-focused environment – access to learning resources and clear pathways for advancement.
• Fun team events: Join our online cooking classes, yoga sessions, and more – all from home!
• A Culture of Trust – Say goodbye to bureaucracy and micromanagement; we focus on results, not processes.