Performance Marketing Manager (Paid Search)
EMEA (Remote) · Media Optimization
Responsibilities
- Create and Conquer: Execute and optimize paid search campaigns across various search engines, with a focus on Google Ads.
- Strategize Smartly: Stay updated on industry trends and search engine algorithm changes to optimize campaign strategies.
- Optimize for Success: Perform keyword research, create compelling ad copy, and optimize landing pages for better performance.
- Analyze and Adapt: Monitor campaign metrics and make data-driven adjustments to improve click-through rates (CTRs) and conversions.
- Collaborate and Communicate: Work closely with our English-speaking Client Service team to understand and meet client needs effectively.
- Performance Analysis: Prepare reports on campaign performance and provide insights and recommendations for improvement.
Requirements
- Google Ads Mastery: At least 3 years of hands-on experience in managing paid search campaigns, preferably with a focus on Google Ads.
- Tool Proficiency: Proficiency in Google Ads and Google Analytics.
- SEM Knowledge: Strong knowledge of search engine marketing principles, best practices, and industry trends.
- Data interpretation: Analytical mindset with the ability to interpret and derive actionable insights from campaign data.
- Clear Communicator: Fluent in English (B2+) with excellent collaboration skills.
Conditions
- Competitive salary paid in USD
- Remote work
- 10 days of paid sick leave and 21 days of paid annual leave
- Opportunity for professional growth and development
- Corporate events (online cooking master classes, yoga, etc.)
- No bureaucracy or micromanagement.
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