Responsibilities
- Execute and optimize social campaigns across various platforms, such as Meta, Linkedin, and more with a focus on achieving media or performance KPIs.
- Utilize your expertise in paid social advertising to develop and implement effective campaign strategies, targeting methods, and ad creatives.
- Monitor campaign performance, analyze data, and identify areas for optimization and improvement to drive maximum results.
- Prepare comprehensive reports and metrics, showcasing campaign performance, key insights, and recommendations for further optimization.
- Build and update dashboards to provide real-time visibility into campaign performance and key metrics.
- Collaborate closely with the English-speaking Client Service team, ensuring effective communication, understanding client requirements, and addressing their needs and concerns.
Requirements
- Minimum of 2 years of experience in executing and optimizing social campaigns toward media or performance KPIs.
- Proven experience in managing social media advertising platforms, such as Meta Ads, TikTok Ads, LinkedIn Campaign Manager, etc.
- Strong analytical skills with the ability to interpret data, derive actionable insights, and make data-driven optimization decisions.
- Knowledge of audience targeting, ad creative best practices, and bidding strategies in the context of paid social advertising.
- Fluent English B2+
- Strong attention to detail and ability to manage multiple campaigns simultaneously.